"Influence of emojis on user engagement in brand-related user generated ..."

Eunhee (Emily) Ko, Dae Wook Kim, Gosu Kim (2022)

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DOI: 10.1016/J.CHB.2022.107387

access: closed

type: Journal Article

metadata version: 2022-09-22

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Eunhee (Emily) Ko, Dae Wook Kim, Gosu Kim:
Influence of emojis on user engagement in brand-related user generated content. Comput. Hum. Behav. 136: 107387 (2022)

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