"Evaluating the influence of YouTube advertising for attraction of young ..."

Milad Dehghani et al. (2016)

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DOI: 10.1016/J.CHB.2016.01.037

access: closed

type: Journal Article

metadata version: 2022-03-16

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Milad Dehghani, Mojtaba Khorram Niaki, Iman Ramezani, Rasoul Sali:
Evaluating the influence of YouTube advertising for attraction of young customers. Comput. Hum. Behav. 59: 165-172 (2016)

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