"Avoiding pre-roll ads: Predictors of online video consumption."

Yunbo Chen, Shuhua Zhou (2023)

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DOI: 10.1016/J.CHB.2023.107652

access: closed

type: Journal Article

metadata version: 2023-03-21

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Yunbo Chen, Shuhua Zhou:
Avoiding pre-roll ads: Predictors of online video consumption. Comput. Hum. Behav. 142: 107652 (2023)

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