"The post-purchase communication strategies for supporting online impulse ..."

Chia-Chi Chang, Ai-Hua Tseng (2014)

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DOI: 10.1016/J.CHB.2014.05.035

access: closed

type: Journal Article

metadata version: 2020-10-26

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Chia-Chi Chang, Ai-Hua Tseng:
The post-purchase communication strategies for supporting online impulse buying. Comput. Hum. Behav. 39: 393-403 (2014)

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