"Building Online Brand Perceptual Map."

I-Ping Chiang, Chih-Ying Lin, Kaisheng M. Wang (2008)

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DOI: 10.1089/CPB.2007.0182

access: closed

type: Journal Article

metadata version: 2020-05-30

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I-Ping Chiang, Chih-Ying Lin, Kaisheng M. Wang:
Building Online Brand Perceptual Map. Cyberpsychology Behav. Soc. Netw. 11(5): 607-610 (2008)

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