"Coordination of cooperative advertising models in a one-manufacturer ..."

Sheng-Dong Wang et al. (2011)

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DOI: 10.1016/J.CIE.2011.06.020

access: closed

type: Journal Article

metadata version: 2020-02-20

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Sheng-Dong Wang, Yong-Wu Zhou, Jie Min, Yuanguang Zhong:
Coordination of cooperative advertising models in a one-manufacturer two-retailer supply chain system. Comput. Ind. Eng. 61(4): 1053-1071 (2011)

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