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"Development of sectoral brands with emphasis on structure and processes."
Marina Toledo de Arruda Lourenção et al. (2020)
- Marina Toledo de Arruda Lourenção, Letícia Miyamaru, Janaina de Moura Engracia Giraldi, Silvia Inês Dallavalle de Pádua:
Development of sectoral brands with emphasis on structure and processes. Bus. Process. Manag. J. 26(1): 24-58 (2020)
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