"The effectiveness of a marketing virtual reality learning simulation: A ..."

Billy Sung et al. (2021)

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DOI: 10.1111/BJET.13003

access: closed

type: Journal Article

metadata version: 2022-10-02

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Billy Sung, Enrique Mergelsberg, Min Teah, Brandon D'Silva, Ian Phau:
The effectiveness of a marketing virtual reality learning simulation: A quantitative survey with psychophysiological measures. Br. J. Educ. Technol. 52(1): 196-213 (2021)

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