"Using Big Data to Improve Customer Experience and Business Performance."

Jeffrey Spiess et al. (2014)

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DOI: 10.1002/BLTJ.21642

access: closed

type: Journal Article

metadata version: 2020-02-27

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  - https://dblp.org/rec/journals/bell/SpiessTDSP14
Jeffrey Spiess, Yves T'Joens, Raluca Dragnea, Peter Spencer, Laurent Philippart:
Using Big Data to Improve Customer Experience and Business Performance. Bell Labs Tech. J. 18(4): 3-17 (2014)

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