"No browsing, no donating: impact of image emotion and colour on browsing ..."

Chundong Zheng et al. (2025)

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DOI: 10.1080/0144929X.2024.2314249

access: closed

type: Journal Article

metadata version: 2025-02-04

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Chundong Zheng, Yiran Zhang, Heming Gong, Jiaxin Lv:
No browsing, no donating: impact of image emotion and colour on browsing intention in online charitable fundraising. Behav. Inf. Technol. 44(1): 167-180 (2025)

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