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"Competition Between Store Brands and National Brands: Examining Whether ..."
Jiqiong Liu et al. (2025)
- Jiqiong Liu
, Jing Liu
, Shuai Feng
, Wanling Zhou, Xueqiao Yuan:
Competition Between Store Brands and National Brands: Examining Whether and When Live Streaming Channels Should Be Introduced. IEEE Access 13: 46346-46373 (2025)

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