"Multi-touch Attribution for Complex B2B Customer Journeys using Temporal ..."

Aniket Agrawal et al. (2022)

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DOI: 10.1145/3487553.3524670

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type: Conference or Workshop Paper

metadata version: 2024-08-09

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Aniket Agrawal, Nikhil Sheoran, Sourav Suman, Gaurav Sinha:
Multi-touch Attribution for Complex B2B Customer Journeys using Temporal Convolutional Networks. WWW (Companion Volume) 2022: 910-917

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