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"Empirische Analyse von Seeding-Strategien für Viral-Marketing-Kampagnen."
Oliver Hinz, Christian M. Messerschmidt, Nadine Schmidt (2009)
- Oliver Hinz, Christian M. Messerschmidt, Nadine Schmidt:
Empirische Analyse von Seeding-Strategien für Viral-Marketing-Kampagnen. Wirtschaftsinformatik (2) 2009: 141-150
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