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"Business Strategies for Data Monetization: Deriving Insights from Practice."
Julius Baecker et al. (2020)
- Julius Baecker, Martin Engert, Matthias Pfaff, Helmut Krcmar:
Business Strategies for Data Monetization: Deriving Insights from Practice. Wirtschaftsinformatik (Zentrale Tracks) 2020: 972-987
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