"Pricing Strategy of Mixed Traditional and Online Distribution Channels ..."

Li-jun Li et al. (2005)

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DOI: 10.1007/11600930_68

access: closed

type: Conference or Workshop Paper

metadata version: 2017-05-26

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Li-jun Li, Xiao-yuan Huang, Li-ping Yu, Bo Xu:
Pricing Strategy of Mixed Traditional and Online Distribution Channels Based on Stackelberg Game. WINE 2005: 680-687

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