"A Behavioral Reasoning Analysis of Multichannel Consumers' Intention to ..."

Xiaoyu Sun, Lih-Bin Oh (2012)

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DOI: —

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type: Conference or Workshop Paper

metadata version: 2014-07-07

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Xiaoyu Sun, Lih-Bin Oh:
A Behavioral Reasoning Analysis of Multichannel Consumers' Intention to Use Online Order/In-store Pickup Service. WHICEB 2012: 42

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