"A Novel Web Sales Tracking Solution for Multi-Channel Marketing Programs ..."

Thomas Kwok, Thao Nguyen (2004)

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DOI: 10.1109/ICECT.2004.1319759

access: closed

type: Conference or Workshop Paper

metadata version: 2023-03-24

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Thomas Kwok, Thao Nguyen:
A Novel Web Sales Tracking Solution for Multi-Channel Marketing Programs on Electronic Commerce. CEC 2004: 362-365

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