"Do Hedonic and Utilitarian Apps Differ in Consumer Appeal?"

Bidyut Hazarika et al. (2015)

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DOI: 10.1007/978-3-319-45408-5_28

access: closed

type: Conference or Workshop Paper

metadata version: 2017-05-17

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  - conf/web/HazarikaKPK15
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Bidyut Hazarika, Jiban Khuntia, Madhavan Parthasarathy, Jahangir Karimi:
Do Hedonic and Utilitarian Apps Differ in Consumer Appeal? WEB 2015: 233-237

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