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"Data Mining in Market Segmentation: A Literature Review and Suggestions."
Saibal Dutta, Sujoy Bhattacharya, Kalyan Kumar Guin (2014)
- Saibal Dutta, Sujoy Bhattacharya, Kalyan Kumar Guin:
Data Mining in Market Segmentation: A Literature Review and Suggestions. SocProS (1) 2014: 87-98
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