"Advertising Strategy in the Presence of Reviews: An Empirical Analysis."

Brett Hollenbeck, Sridhar Moorthy, Davide Proserpio (2018)

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DOI: 10.1145/3219166.3219181

access: closed

type: Conference or Workshop Paper

metadata version: 2021-10-14

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Brett Hollenbeck, Sridhar Moorthy, Davide Proserpio:
Advertising Strategy in the Presence of Reviews: An Empirical Analysis. EC 2018: 7

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