"Investigating the Effect of PK Team Diversity on Live Streaming Gifting ..."

Xiaofei Song et al. (2021)

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DOI: —

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type: Conference or Workshop Paper

metadata version: 2021-08-30

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Xiaofei Song, Zhao Cai, Alain Yee-Loong Chong, Eric T. K. Lim, Haiping Yang:
Investigating the Effect of PK Team Diversity on Live Streaming Gifting Behavior: The Moderating Role of PK Repetition. PACIS 2021: 117

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