"Why male streamers sell. A study on the attractiveness and emotional ..."

Yanli Pei et al. (2023)

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DOI: —

access: closed

type: Conference or Workshop Paper

metadata version: 2025-01-06

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  - conf/pacis/PeiWWW23
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Yanli Pei, Shaoning Wang, Shan Wang, Fang Wang:
Why male streamers sell. A study on the attractiveness and emotional responses in live streaming. PACIS 2023: 212

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