"Offline and Online Channels for Customer Relationship Management: An ..."

Qiqi Jiang et al. (2013)

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DOI: —

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type: Conference or Workshop Paper

metadata version: 2014-04-08

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Qiqi Jiang, Chuan-Hoo Tan, Jiayu Chi, Chee Wei Phang, Kwok Kee Wei:
Offline and Online Channels for Customer Relationship Management: An Investigation in the Inter-Organizational Context. PACIS 2013: 150

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