"Exploring Consumers' Intention to Urge to Buy in Mobile Commerce: The ..."

Li-Ting Huang (2017)

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type: Conference or Workshop Paper

metadata version: 2018-11-27

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Li-Ting Huang:
Exploring Consumers' Intention to Urge to Buy in Mobile Commerce: The Perspective of Pleasure-Arousal-Dominance. PACIS 2017: 288

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