"Empirical investigation of web design attributes affecting brand perception."

Franca Garzotto et al. (2010)

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DOI: 10.1145/1868914.1868939

access: closed

type: Conference or Workshop Paper

metadata version: 2018-11-06

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Franca Garzotto, Fabio Sorce, Davide Bolchini, Tao Yang:
Empirical investigation of web design attributes affecting brand perception. NordiCHI 2010: 188-197

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