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"Online Advertising on Consumer Purchasing Behavior: Effective Elements and ..."

Nur Nadira Izlyn Kamaruddin, Azlinah Mohamed, Syaripah Ruzaini Syed Aris (2020)

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DOI: 10.1145/3386723.3387854

access: closed

type: Conference or Workshop Paper

metadata version: 2021-10-14

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  dblp key:
  - conf/niss/KamaruddinMA20
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  - https://dblp.org/rec/conf/niss/KamaruddinMA20
Nur Nadira Izlyn Kamaruddin, Azlinah Mohamed, Syaripah Ruzaini Syed Aris:
Online Advertising on Consumer Purchasing Behavior: Effective Elements and its Impact. NISS 2020: 35:1-35:7

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