"Cultural persuasive affordances in advergaming design across cultures: a ..."

Vanissa Wanick, Ashok Ranchhod, Gary B. Wills (2015)

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DOI: 10.1145/2818187.2818293

access: closed

type: Conference or Workshop Paper

metadata version: 2025-01-19

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Vanissa Wanick, Ashok Ranchhod, Gary B. Wills:
Cultural persuasive affordances in advergaming design across cultures: a conceptual model. MindTrek 2015: 63-68

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