"The drivers towards interactive digital sales processes in ..."

Tommi Mahlamäki, Mika Ojala, Mikko Myllykangas (2016)

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DOI: 10.1145/2994310.2994326

access: closed

type: Conference or Workshop Paper

metadata version: 2022-10-02

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Tommi Mahlamäki, Mika Ojala, Mikko Myllykangas:
The drivers towards interactive digital sales processes in business-to-business markets. MindTrek 2016: 42-48

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