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"A Case Study of Marketing Research for Academic Spin-Offs: Challenges and ..."
Gisele Rodrigues Atayde, Daniel Capaldo Amaral (2016)
- Gisele Rodrigues Atayde, Daniel Capaldo Amaral:
A Case Study of Marketing Research for Academic Spin-Offs: Challenges and Future Prospects. TE 2016: 1048-1057
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