"Developing and Validating Personas in e-Commerce: A Heuristic Approach."

Volker Thoma, Bryn Williams (2009)

> Home

Details and statistics

DOI: 10.1007/978-3-642-03658-3_56

access: open

type: Conference or Workshop Paper

metadata version: 2018-06-26

- view
  - electronic edition via DOI (open access)
  authority control:
- export record
  dblp key:
  - conf/interact/ThomaW09
- ask others
- share record
  persistent URL:
  - https://dblp.org/rec/conf/interact/ThomaW09
Volker Thoma, Bryn Williams:
Developing and Validating Personas in e-Commerce: A Heuristic Approach. INTERACT (2) 2009: 524-527

manage site settings

To protect your privacy, all features that rely on external API calls from your browser are turned off by default. You need to opt-in for them to become active. All settings here will be stored as cookies with your web browser. For more information see our F.A.Q.