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"Adwords management for third-parties in SEM: An optimisation model and the ..."
Dong Wang et al. (2016)
- Dong Wang, Zhenyu Li, Gaogang Xie, Mohamed Ali Kâafar, Kavé Salamatian:
Adwords management for third-parties in SEM: An optimisation model and the potential of Twitter. INFOCOM 2016: 1-9
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