"Bonus Programs for CRM in Retail Business."

Wolfgang Neussner, Natalia Kryvinska, Erich Markl (2019)

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DOI: 10.1007/978-3-030-29035-1_47

access: closed

type: Conference or Workshop Paper

metadata version: 2020-10-25

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Wolfgang Neussner, Natalia Kryvinska, Erich Markl:
Bonus Programs for CRM in Retail Business. INCoS 2019: 483-491

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