"The Impact of Online Commentary on Young Consumer's Purchase Decision."

Mei Hua Huang et al. (2018)

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DOI: 10.1007/978-3-319-93554-6_82

access: closed

type: Conference or Workshop Paper

metadata version: 2018-06-11

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Mei Hua Huang, Wen-Shin Huang, Chiung-Yen Chen, An-Chi Kuan:
The Impact of Online Commentary on Young Consumer's Purchase Decision. IMIS 2018: 822-828

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