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"Decoding Customer Behaviour: Relevance of Web and Purchasing Behaviourin ..."
Suncica Rogic, Ljiljana Kascelan (2023)
- Suncica Rogic, Ljiljana Kascelan:
Decoding Customer Behaviour: Relevance of Web and Purchasing Behaviourin Predictive Response Modeling. AIAI (1) 2023: 369-380
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