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"Market Reactions to eSports Sponsorship Announcements in Japan: Before and ..."

Noriyuki Maki, Fumiko Takeda (2023)

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DOI: 10.1109/IEEM58616.2023.10406530

access: closed

type: Conference or Workshop Paper

metadata version: 2024-05-07

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Noriyuki Maki, Fumiko Takeda:
Market Reactions to eSports Sponsorship Announcements in Japan: Before and After the COVID-19 Outbreak. IEEM 2023: 118-122

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