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"Do Personality Traits Work as Moderator on the Intention to Purchase ..."
Charnsak Srisawatsakul, Gerald Quirchmayr, Borworn Papasratorn (2014)
- Charnsak Srisawatsakul, Gerald Quirchmayr, Borworn Papasratorn:
Do Personality Traits Work as Moderator on the Intention to Purchase Mobile Applications Work? - A Pilot Study. ICT-EurAsia 2014: 56-65
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