"Mobile Advertising: a Framework for the Appraisal of the Campaigns."

Andrea Rangone, Filippo Renga (2006)

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type: Conference or Workshop Paper

metadata version: 2006-09-22

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Andrea Rangone, Filippo Renga:
Mobile Advertising: a Framework for the Appraisal of the Campaigns. ICMB 2006: 45

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