"Mobile Customer Integration: A Smartphone Application Prototype for ..."

Dennis Eckjans et al. (2011)

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DOI: 10.1109/ICMB.2011.53

access: closed

type: Conference or Workshop Paper

metadata version: 2023-03-23

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Dennis Eckjans, Jens Fähling, Jan Marco Leimeister, Helmut Krcmar:
Mobile Customer Integration: A Smartphone Application Prototype for Conducting Mobile Conjoint Studies. ICMB 2011: 129-135

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