"Mobile Customer Relationship Management: An Explorative Investigation of ..."

Giovanni Camponovo et al. (2005)

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DOI: 10.1109/ICMB.2005.63

access: closed

type: Conference or Workshop Paper

metadata version: 2023-03-23

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Giovanni Camponovo, Yves Pigneur, Andrea Rangone, Filippo Renga:
Mobile Customer Relationship Management: An Explorative Investigation of the Italian Consumer Market. ICMB 2005: 42-48

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