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"Unraveling the Information Role of Online Reviews: Distinguishing between ..."
Ying Zhang, Khim Yong Goh, Qingliang Wang (2013)
- Ying Zhang, Khim Yong Goh, Qingliang Wang:
Unraveling the Information Role of Online Reviews: Distinguishing between the Competing Effect, Local and Global Peer Effects on Consumer Choice. ICIS 2013
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