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"The Institutional Facets of Innovation Diffusion Initiating: The Case of ..."
Xuanhui Yang, Rajiv Kishore, Zhenyu Liu (2008)
- Xuanhui Yang, Rajiv Kishore, Zhenyu Liu:
The Institutional Facets of Innovation Diffusion Initiating: The Case of Wal-Mart's RFID Campaign. ICIS 2008: 47
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