"Is Tom Cruise Threatened? An Empirical Study of the Impact of Product ..."

Tom Fangyun Tan, Serguei Netessine (2011)

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DOI: —

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type: Conference or Workshop Paper

metadata version: 2012-01-16

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Tom Fangyun Tan, Serguei Netessine:
Is Tom Cruise Threatened? An Empirical Study of the Impact of Product Variety on Demand concentration. ICIS 2011

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