"How Should Firms Configure IT, R&D and Advertising Expenditures for ..."

Julie Quick, Sunil Mithas (2024)

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DOI: —

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type: Conference or Workshop Paper

metadata version: 2024-11-20

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Julie Quick, Sunil Mithas:
How Should Firms Configure IT, R&D and Advertising Expenditures for High Foreign Profits and Revenues? ICIS 2024

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