"Beyond Institution-Based Trust: Building Effective Online Marketplaces ..."

Carol Xiaojuan Ou, Wing Po Wong, Robert M. Davison (2010)

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type: Conference or Workshop Paper

metadata version: 2011-12-27

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Carol Xiaojuan Ou, Wing Po Wong, Robert M. Davison:
Beyond Institution-Based Trust: Building Effective Online Marketplaces with Social Mechanisms. ICIS 2010: 207

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