"How E-commerce Socialization Affects Retailers' Marketing Decisions: An ..."

Zhuo-Xuan Wu (2024)

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DOI: 10.1145/3690001.3690026

access: closed

type: Conference or Workshop Paper

metadata version: 2024-11-06

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Zhuo-Xuan Wu:
How E-commerce Socialization Affects Retailers' Marketing Decisions: An Analysis of Pricing Strategies Based on Fresh Products. ICIEB 2024: 1-4

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