"How to Successfully Develop Functional Conflict to Enhance Marketing ..."

Shu-Che Chi, Cheng-Ying Chang, Cheng-Yi Chang (2022)

> Home

Details and statistics

DOI: 10.1145/3568834.3568880

access: closed

type: Conference or Workshop Paper

metadata version: 2023-03-09

- view
  - electronic edition via DOI
  - unpaywalled version
  authority control:
- export record
  dblp key:
  - conf/icibe/ChiCC22
- ask others
- share record
  persistent URL:
  - https://dblp.org/rec/conf/icibe/ChiCC22
Shu-Che Chi, Cheng-Ying Chang, Cheng-Yi Chang:
How to Successfully Develop Functional Conflict to Enhance Marketing Channels and Co-Creation Value: Channel Conflict Management Mechanism as the Pre-variable. ICIBE 2022: 96-102

manage site settings

To protect your privacy, all features that rely on external API calls from your browser are turned off by default. You need to opt-in for them to become active. All settings here will be stored as cookies with your web browser. For more information see our F.A.Q.