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"Can Gamification Increase Consumer Engagement? A Qualitative Approach on a ..."

Stavros Lounis, Xanthippi Neratzouli, Katerina Pramatari (2013)

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DOI: 10.1007/978-3-642-37437-1_17

access: open

type: Conference or Workshop Paper

metadata version: 2021-10-14

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  - electronic edition via DOI (open access)
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  dblp key:
  - conf/i3e/LounisNP13
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  - https://dblp.org/rec/conf/i3e/LounisNP13
Stavros Lounis, Xanthippi Neratzouli, Katerina Pramatari:
Can Gamification Increase Consumer Engagement? A Qualitative Approach on a Green Case. I3E 2013: 200-212

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