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"Customer Service Experience Through Technology-Enabled Social CRM - An ..."
Aaron W. Baur, Johannes S. Henne, Markus Bick (2016)
- Aaron W. Baur, Johannes S. Henne, Markus Bick:
Customer Service Experience Through Technology-Enabled Social CRM - An Exploratory Analysis in the Automotive Industry. I3E 2016: 157-172
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