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"How to Increase Users' Social Commerce Engagement? A Technology ..."
Xiao-Liang Shen et al. (2017)
- Xiao-Liang Shen, Yangjun Li, Yongqiang Sun, Zhen-Jiao Chen, Kem Z. K. Zhang, Sesia J. Zhao:
How to Increase Users' Social Commerce Engagement? A Technology Attractiveness Model. HICSS 2017: 1-10
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