"The Key to Social Media Implementation: Bridging Customer Relationship ..."

Seyedreza Mousavi, Haluk Demirkan (2013)

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DOI: 10.1109/HICSS.2013.531

access: closed

type: Conference or Workshop Paper

metadata version: 2023-03-24

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Seyedreza Mousavi, Haluk Demirkan:
The Key to Social Media Implementation: Bridging Customer Relationship Management to Social Media. HICSS 2013: 718-727

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